Direct Marketing Monday – Sept. 26, 2011

Another weekend gone and another work week is upon us.  How do those things go by so quickly anyway?

Sometimes I find one of the best things is to just stumble upon a blogger who posts some really interesting stuff, whether it is about their work or just things in general they find interesting.  The best is when you find the writing of somebody who is clearly interested in their work and their work environment. 

http://mbucherblog.blogspot.com/ has some really good articles on marketing (including direct marketing…hey, this is Direct Marketing Monday after all).   This week, start your day reading her piece about direct marketing pieces lacking that “wow factor”.  Some really good points in there.  Of course, as always, leave a comment should you have something interesting to say!

By the way, you can also follow her on Twitter @m_bucher

Have a great work week everyone!

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